Finance Fundamentals

Customer Lifetime Value: The Complete Guide [2023]

Unlock the full potential of your customer base with our extensive guide to customer lifetime value. Learn how to calculate and maximize CLV today!

7 Best Tactics To Improve Your Shopify Average Order Value

Need help increasing your Shopify average order value? Check out our tips and tactics to help you boost your AOV and improve your business.

Average Order Value (AOV) | Definition, Formula & Calculator

AOV, or average order value, is a key metric for eCommerce businesses. Explore all you need to know about AOV with our article!

How to Calculate Profit for a Dropshipping Business (Shopify-based)

How to manually calculate profit and where you could gather all the cost data. Everything considered: COGS, shipping, ad spend, transaction fee, etc.