Net Profit Analytics for Shopify

Spreadsheets are history. TrueProfit is now.

By the time you finish your profit report on spreadsheets, it’s outdated. With TrueProfit, instantly know today’s P&L for the fastest data-backed decisions ever made.

Stay focused on what matters

Net Profit Analytics made simple

Instantly track your Net Profit

Say goodbye to these spreadsheet nightmares:

  • Lagging reports and missed opportunities: Why wait till month end when you can see your real-time profit?
  • Wasted time: Set up once and forever stay updated on your financial metrics, all available in a second.
  • Errors: Its unparalleled capability to track all possible costs means accurate P&L and no hidden costs.

Stay on top of your true business health with our Net Profit Analytics dashboard.

  • Real-time update
  • Multi-store view
  • Mobile app available

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Track all costs

Sync numbers from all data points, and more:

  • Cost of goods sold
  • Shipping cost
  • Ad spends (Facebook, Google, Bing, Snapchat, TikTok, Pinterest, and Amazon)
  • Transaction fees
  • Any custom cost (one-time or recurring)

Start tracking your costs >>

Discover your Product-level Net profit

With Product Analytics, uncover true winner products based on their net profit.

Optimize product bundles, and make informed decisions on pricing strategies. Gain valuable insights to maximize your profitability and expand your product offerings with confidence.

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Discover your Ad-level Net profit

Marketing Attribution lets you gain holistic visibility into your ad channels, down to the ad-level Net profit. Easily identify and scale your high-performing ads, knowing all your marketing budget is smartly spent.

Track the entire customer journey and every touchpoint in it. Uncover which channels / ads get the credit with their Last-clicked and Assisted purchases.

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Know your Customer Lifetime Value

Unlock the true worth of your customers. Use metrics like LTV, CAC, LTV:CAC and Repurchase rate to allocate your budget effectively and focus on the most profitable customer segments and channels.

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TrueProfit on Mobile

Stay updated on the go, without the need for a computer. Available for both Android and iOS.

Customizable Dashboard

Get instant access to the metrics that matter most to you with this all-in-one customizable dashboard.

Live Support

Have your problems solved quickly and thoroughly by our dedicated CS team.

Set it and forget it

One-time setup is all it takes. The rest is automated.

Approved by Gurus

What Chris Conrady says about us


Don't take our words for it

“TrueProfit is the absolute BEST app to help track profits. I have tried spreadsheets in other programs but TrueProfit makes it so easy. Their customer service is also top notch, with almost immediate replies. One customer service rep, Windy, helped me with my problems today faster than ANY other service I have ever used. Highly, highly recommend this app for everyone.”


“TrueProfit is amazing! It's extremely easy to use and the support there is great! You just have to do a few clicks and your profit is calculated perfectly! This is a must have if you are looking to make decisions based on your results. In the past I thought I knew my numbers but these apps proved that I wasn't calculating things properly. Happy to use that app.”


“The best app for profit tracking I've used. I have tried different, probably most of them in the Shopify app store, but TrueProfit is the most intuitive, well versed in features, easy to understand and use. Highly recommend!”

Elegant Home

"Excellent app, using it for almost 2 years. In my opinion, this is the best app for estimating net profit. I have tried many other free and paid apps and it doesn't compare to TrueProfit. Although this app is not free is worth every penny to keep track of your profits."


"This app is an absolute must-have for any online shop. It allows you to always have a complete picture of the financial situation of your shop quickly and accurately. Customer service is prompt and competent."


"This app is so great to have a real overview of the numbers! I think that every e-commerce business owner needs this app (so much more convenient than entering everything manually on Google Sheet)."


"One of the most important things in business is knowing your numbers/metrics - TrueProfit gives an awesome snapshot of how you are tracking at any given time. The dashboard gives you a great overview and is so easy to configure. Worth every penny!"


"Impressive app. The only one I have found which lets you set shipping costs per variant (which is critical for ecom, given shipping costs likely change per country, per item) due to size differences etc... Really good overall."

The Brooklyn Pet Store

"Good value for money. I've tries some similar apps, which are either overpriced or too simple. This app lets me track my profit + product costs nicely, and its metrics can even break down to single products. Customer service is prompt and helpful, big thanks to Lilly. I'm recommending this app to anyone wanting to understand their business finance."

Man's Manor

"This app provides you with a mobile application as well, which is very user-friendly. Support staff is very active and fast, thanks."

Magic Galaxy


Explore TrueProfit Pricing

Take full control of your bottom line and more with the right plan!


The essential features to track your stores


Up to 300 monthly orders.

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Extra order fee: $0.2 per order. Maximum surcharge: $300.


The power to grow, data-backed


Up to 800 monthly orders

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Extra order fee: $0.1 per order. Maximum surcharge: $400.


The insights to scale globally


Up to 2000 monthly orders

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Extra order fee: $0.05 per order. Maximum surcharge: $500.


Everything unlimited


Unlimited orders

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No extra order fee. Save 20% with Annual plan.

Track profit the effortless way.

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Any questions?
We got you.

Still can’t find the answer?

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TrueProfit integrates with your Shopify stores, pulling financial data from multiple sources into one unified dashboard to show you your accurate real-time profit. It also analyzes your profitability from various perspectives: product, customer, marketing channels, etc.

TrueProfit is tailored for Shopify businesses. We invest 100% our resources on solving the very specific problems of Shopify merchants and business models.

We offer a free 14-day trial, after which pricing starts at $25/month. Read more

Compared to other profit tracking apps, TrueProfit has a more comprehensive capability of cost tracking, which allows it to calculate profit more accurately without requiring effort from your end. It also supports multiple stores and platforms and offers a mobile app for easy access to your data.

Yes, we take data security seriously and uses encryption and other security measures to protect your data.

Setting up TrueProfit may take from 5 minutes to no more than 30 minutes. It's a one-time setup, and you'll stay updated forever.

Yes, we offer world-class customer support via live chat and email. We also have a knowledge base and video tutorials to help you get the most out of our features.

Contact Our Support Team