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Stress-free profit tracking happens in spreadsheets TrueProfit

Spreadsheets aren’t built for profit tracking. TrueProfit is. Know your Shopify profits, trust your margins, and scale smarter.

Excel spreadsheets aren’t cutting it

Spreadsheets get in the way when profit tracking gets serious.

Where spreadsheets struggles, TrueProfit shines.

While spreadsheets are stuck in the past, TrueProfit keeps your profit tracking precise, automatic, and effortlessly scalable.

See accurate numbers, as they happen

Get the most accurate picture of your profitability in real time.

TrueProfit tracks everything that touches your bottom line. From obvious costs like COGS to hidden ones like transaction fees, we capture it all & calculate your profit numbers with unmatched precision.

See accurate numbers, as they happen

Integrate with everything that matters

TrueProfit connects with your entire eCommerce ecosystem—be it your Shopify store, ad channels, shipping providers, or dropshipping platforms.

We automatically pull real-time data from everywhere you spend, so you always get the full picture without the manual mess.

Everything stays in sync, and your numbers stay spot-on.

Integrate with everything that matters

Optimize net profit & scale smarter

Knowing your net profit is just step one.

TrueProfit takes you further with insights to optimize it — helping you cut costs, double down on what works, and make smart scaling decisions across product, marketing, and beyond.

Optimize net profit & scale smarter

TrueProfit vs. Spreadsheets: No contest

TrueProfit isn’t just better. It’s in a whole different league.

Excel spreadsheets

FEATURE

Real-time tracking

Cost calculation

Basic formulas that can’t handle complex cost scenarios.

Tracks every cost accurately and automatically with seamless integrations and advanced settings.

Integrations

AI Assistant

No assistant.
You're on your own with rows and formulas.

Built-in AI assistant ready to answer your questions, explain metrics, and guide smarter decisions — faster.

Mobile Access

Clunky

Convenient

EFFICIENCY

Time spent

Hours of manual entry, checking, and fixing — every day, week, and month.

Get it set up once, and TrueProfit does the heavy lifting from there.

Ease of Use

Not user-friendly unless you're Excel-savvy.

Designed for eCom merchants—not accountants.

Scalability

Gets messy fast as your business grows.

Built to handle multiple stores, platforms, and teams.

Excel spreadsheets

FEATURE

Real-time tracking

Cost calculation

Basic formulas that can’t handle complex cost scenarios.

Tracks every cost accurately and automatically with seamless integrations and advanced settings.

Integrations

AI Assistant

No assistant.
You're on your own with rows and formulas.

Built-in AI assistant ready to answer your questions, explain metrics, and guide smarter decisions — faster.

Mobile Access

Clunky

Convenient

EFFICIENCY

Time spent

Hours of manual entry, checking, and fixing — every day, week, and month.

Get it set up once, and TrueProfit does the heavy lifting from there.

Ease of Use

Not user-friendly unless you're Excel-savvy.

Designed for eCom merchants—not accountants.

Scalability

Gets messy fast as your business grows.

Built to handle multiple stores, platforms, and teams.

Hear it from the people who use it

Straight from Shopify merchants who’ve seen the difference.

5.0

600+ reviews on Shopify

Pricing that doesn’t limit your growth

With your prosperity in mind, we offer unbeatable value at every stage of your eCom journey.

Basic

Basic

The essential features to track your store’s net profit.

$35/month

300 orders • $0.3 per extra order

Maximum surcharge: $300

Start 14 Days Free
  • Realtime profit dashboard
  • Customer Lifetime Value
  • Quantity-based COGS
  • Custom Costs
  • Product Analytics
Basic

Advanced

The power to grow with data-based decisions.

$60/month

600 orders • $0.2 per extra order

Maximum surcharge: $500

Start 14 Days Free

Everything in Basic, plus:

  • Product Analytics
  • P&L Report
  • Bundling Insights
  • Ad Sync Custom Rules
Basic

Enterprise

The complete package for elite sellers and brands.

$200/month

3500 orders • $0.07 per extra order

Maximum surcharge: $1000

Start 14 Days Free

Everything in Ultimate, plus:

  • Marketing Attribution
  • Unlimited Team Members
  • Prioritized Support

Frequently Asked Questions

We're here to help with any questions you have about plans, pricing, and supported features.

How long does it take to set up?

Setting up TrueProfit may take from 5 minutes to no more than 30 minutes. It's a one-time setup, and you'll stay updated forever.

Is TrueProfit secure?

Yes, TrueProfit handles your data responsibly. We implement industry-standard encryption and regularly conduct security audits to ensure maximum security.

Is the data in TrueProfit updated in real time?

Yes, it is. TrueProfit is designed to give you a real-time view of your business performance.

While there might be a minor delay while we fetch the latest details from your Shopify store, you can generally expect to see changes reflected almost immediately.

Can I add multiple Shopify stores to my TrueProfit account?

Yes, you can!

Once the stores are added, you'll be able to easily switch between them and view the data for each store individually or as a whole.

Please note that each store will need its own separate TrueProfit subscription to ensure that the calculations and data tracking are tailored to each individual store.

Ready to leave spreadsheets behind?

Enjoy a 14-day free trial. Cancel anytime.

Start free trialStart free trial Book a demo

TrueProfit