See TrueProfit in action
Turn today’s insights into tomorrow’s net profit.
Is Your Profit Margin Below Average?
Is Your Profit Margin Below Average?
Is Your Profit Margin Below Average?
Learn why net profit matters — and why TrueProfit does it best.
The truths about
Shopify profits—delivered weekly
A weekly dose of honesty for Shopify sellers who care about making money (and actually keeping it)
Don't just take our words. Hear from eCom brands who use TrueProfit and now stand firmly behind it.
We're here to help with any questions you have about plans, pricing, and supported features.
TrueProfit can track all types of costs associated with your Shopify business. This includes essential costs like Cost of Goods Sold (COGS), shipping expenses, and ad spend, as well as often-overlooked costs such as transaction fees.
Additionally, TrueProfit gives you the flexibility to add any custom costs unique to your business, ensuring that nothing slips through the cracks.
By harnessing this comprehensive data, TrueProfit generates crucial metrics to inform your business decisions, with a strong focus on net profit-based analytics.
TrueProfit offers a comprehensive suite of profit metrics designed to give you a clear picture of your store's performance.
You’ll find key metrics like gross profit, net profit, and net profit margin for your entire store. Moreover, you can uncover deeper insights to optimize your bottom line with product-level metrics, including net profit and net profit margin for each product sold. You’ll also have access to ad-level metrics, such as net profit, net profit margin, and net profit on ad spend for each ad, ad set, campaign, and account.
You can identify your most profitable products using the TrueProfit Product Analytics feature.
This feature also provides detailed insights into the profitability of every product in your portfolio.
By analyzing this product-level data, you can:
TrueProfit can help you improve your ad performance with Marketing Attribution. This feature gives you a clear view of how your ads impact your bottom line.
We cut through the noise of privacy restrictions and cookie limitations to show you every touchpoint and the exact ads that drive purchases. You'll see the real net profit, ROAS, and all the key metrics for every campaign, right down to the ad level.
This helps you pinpoint what's working (and what's not) so you can optimize your ad spend and boost your bottom line.
Yes, it is. TrueProfit is designed to give you a real-time view of your business performance.
While there might be a minor delay while we fetch the latest details from your Shopify store, you can generally expect to see changes reflected almost immediately.
Start your journey with TrueProfit today and transform your net profit data into greater net profit with the data-driven insights you now have.
