“TrueProfit is an absolute lifesaver. Genuinely would not have been able to run the business without it”
See TrueProfit in action
Turn today’s insights into tomorrow’s net profit.

Hear directly from the brands scaling profitably with TrueProfit.
Don't just take our word for it. Hear from eCom brands who use TrueProfit and now stand firmly behind it.
The best app for profit tracking I've used.
I have tried different, probably most of them in the Shopify app store, but TrueProfit is the most intuitive, well versed in features, easy to understand and use. Highly recommend!
I've been testing this against Triple Whale and Polar and (so far) it's been more user friendly and has better insights.
The focus on real net profit is impressive and the data is quick to load. There's a few minor issues but the developers listen to feedback and implement updates quickly. Well done everyone involved. Keep your pricing down and you'll kill the giants in this space.
Great mobile application for when I'm on the go
I've been a user of True Profit for years now across multiple stores. Great mobile application for when I'm on the go and need to check in on profitability/performance. Feature rich with integrations with all my advertising channels. The support is helpful and fast as well. Will continue to be a happy customer
The dashboard gives you a great overview and is so easy to configure.
One of the most important things in business is knowing your numbers/metrics - TrueProfit gives an awesome snapshot of how you are tracking at any given time. The dashboard gives you a great overview and is so easy to configure. Worth every penny!
This app is so great to have a real overview of the numbers!
I think that every e-commerce business owner needs this app (so much more convenient than entering everything manually on Google Sheet)
The new AI features and the mobile app make it so easy!
I have been using TrueProfit now for years and couldn't recommend it more! The new AI features and the mobile app make it so easy! And the customer support is always sharp and on point! Love it!
It's been a game-changer for understanding our real profits.
We've been using TrueProfit to track our margins, and it's been a game-changer for understanding our real profits. The platform is super intuitive once you're set up, and a huge shoutout to Vani from customer support!
He helped us correct 100% of our data, responded incredibly fast, and explained everything clearly. Thanks to him, we resolved our issue quickly and now feel much more confident using the app. Highly recommended!
It's extremely easy to use and the support there is great!
TrueProfit is amazing! It's extremely easy to use and the support there is great! You just have to do a few clicks and your profit is calculated perfectly!
This is a must have if you are looking to make decisions based on your results. In the past I thought I knew my numbers but these apps proved that I wasn't calculating things properly. Happy to use that app.
TrueProfit is the absolute BEST app to help track profits.
I have tried spreadsheets in other programs but TrueProfit makes it so easy. Their customer service is also top notch, with almost immediate replies.
One customer service rep, Windy, helped me with my problems today faster than ANY other service I have ever used. Highly, highly recommend this app for everyone.
It allows you to always have a complete picture of the financial situation
This app is an absolute must-have for any online shop. It allows you to always have a complete picture of the financial situation of your shop quickly and accurately. Customer service is prompt and competent.
I have tried many other free and paid apps and it doesn't compare to TrueProfit.
Excellent app, using it for almost 2 years. Since using this app I only had issues 2-3 times with the data not loading but was quickly resolved. In my opinion, this is the best app for estimating net profit. I have tried many other free and paid apps and it doesn't compare to TrueProfit. Although this app is not free is worth every penny to keep track of your profits.
Good value for money
I've tries some similar apps, which are either overpriced or too simple. This app lets me track my profit + product costs nicely, and its metrics can even break down to single products. Customer service is prompt and helpful, big thanks to Lilly. I'm recommending this app to anyone wanting to understand their business finance.
The best app for profit tracking I've used.
I have tried different, probably most of them in the Shopify app store, but TrueProfit is the most intuitive, well versed in features, easy to understand and use. Highly recommend!
I've been testing this against Triple Whale and Polar and (so far) it's been more user friendly and has better insights.
The focus on real net profit is impressive and the data is quick to load. There's a few minor issues but the developers listen to feedback and implement updates quickly. Well done everyone involved. Keep your pricing down and you'll kill the giants in this space.
Great mobile application for when I'm on the go
I've been a user of True Profit for years now across multiple stores. Great mobile application for when I'm on the go and need to check in on profitability/performance. Feature rich with integrations with all my advertising channels. The support is helpful and fast as well. Will continue to be a happy customer
The dashboard gives you a great overview and is so easy to configure.
One of the most important things in business is knowing your numbers/metrics - TrueProfit gives an awesome snapshot of how you are tracking at any given time. The dashboard gives you a great overview and is so easy to configure. Worth every penny!
This app is so great to have a real overview of the numbers!
I think that every e-commerce business owner needs this app (so much more convenient than entering everything manually on Google Sheet)
The new AI features and the mobile app make it so easy!
I have been using TrueProfit now for years and couldn't recommend it more! The new AI features and the mobile app make it so easy! And the customer support is always sharp and on point! Love it!
It's been a game-changer for understanding our real profits.
We've been using TrueProfit to track our margins, and it's been a game-changer for understanding our real profits. The platform is super intuitive once you're set up, and a huge shoutout to Vani from customer support!
He helped us correct 100% of our data, responded incredibly fast, and explained everything clearly. Thanks to him, we resolved our issue quickly and now feel much more confident using the app. Highly recommended!
It's extremely easy to use and the support there is great!
TrueProfit is amazing! It's extremely easy to use and the support there is great! You just have to do a few clicks and your profit is calculated perfectly!
This is a must have if you are looking to make decisions based on your results. In the past I thought I knew my numbers but these apps proved that I wasn't calculating things properly. Happy to use that app.
TrueProfit is the absolute BEST app to help track profits.
I have tried spreadsheets in other programs but TrueProfit makes it so easy. Their customer service is also top notch, with almost immediate replies.
One customer service rep, Windy, helped me with my problems today faster than ANY other service I have ever used. Highly, highly recommend this app for everyone.
It allows you to always have a complete picture of the financial situation
This app is an absolute must-have for any online shop. It allows you to always have a complete picture of the financial situation of your shop quickly and accurately. Customer service is prompt and competent.
I have tried many other free and paid apps and it doesn't compare to TrueProfit.
Excellent app, using it for almost 2 years. Since using this app I only had issues 2-3 times with the data not loading but was quickly resolved. In my opinion, this is the best app for estimating net profit. I have tried many other free and paid apps and it doesn't compare to TrueProfit. Although this app is not free is worth every penny to keep track of your profits.
Good value for money
I've tries some similar apps, which are either overpriced or too simple. This app lets me track my profit + product costs nicely, and its metrics can even break down to single products. Customer service is prompt and helpful, big thanks to Lilly. I'm recommending this app to anyone wanting to understand their business finance.
We're here to help with any questions you have about plans, pricing, and supported features.
You can allocate your advertising budget more effectively, improve return on investment, and gain a deeper understanding of customer behavior. Marketing Attribution empowers data-driven decision-making and enhances marketing strategies.
Marketing Attribution allows you to identify which marketing channels and ads have the most significant impact on conversions. By allocating more budget to high-performing channels and optimizing ad strategies, you can maximize your return on investment.
TrueProfit’s Marketing Attribution uses server-side tracking, ensuring that attribution remains accurate even in the face of changes like iOS 14 or cookie restrictions.
No, setup is simple and takes under 5 minutes and we provide support and resources to assist with implementation and usage.
For each channel and ad, you’ll find: Assisted purchases, Last-clicked purchases, Impressions, Amount spent, Clicks, CTR, Adds to cart, Cost per ATC, Purchases, Purchase value, Cost per purchase, Conversion rate, Revenue, Total cost, Net profit, and Net profit margin.
Yes, we take data security seriously and uses encryption and other security measures to protect your data.
Yes, we offer world-class customer support via live chat and email. We also have a knowledge base and video tutorials to help you get the most out of our features.
See what happens when you understand your ad performance crystal clear.
