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The truths about
Shopify Shopify profits—delivered weekly

A weekly dose of honesty for Shopify sellers who care about making money (and actually keeping it)

  • Winning product ideas
  • Profit-focused data from trusted source
  • Battle-tested tactics that fuel profit
The truths about Shopify profits —delivered weekly
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Instantly focus on what truly matters - your Net Profit

Features

  • Profit Dashboard
  • Product Analytics
  • Expense Tracking
  • Customer Lifetime Value
  • Real-time P&L Report
  • Marketing Attribution
  • Integrations
  • TikTok Shop's Net Profit

TrueProfit is for

  • Small Business Owners
  • Enterprise Business
  • Marketing Agency

Use cases

  • Profit Tracking
  • Profit Optimization
  • Ad Tracking

Partner

  • Referral Program
  • Affiliate Program
  • Partnership Program

Comparison

  • Vs. Triple Whale
  • Vs. BeProfit
  • Vs. Lifetimely
  • Vs. Spreadsheets

Resources

  • Community
  • Blog
  • Product Updates
  • Profit Lab Newsletter
  • Free Ecommerce Tools
  • KOLs On TrueProfit
  • Help Center

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  • App Status
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Trusted by the big voices in eCommerce

From rising stars to industry icons, see why the most trusted names in eCom rely on TrueProfit to track net profits.

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Benisouk
Lazrus
Cushion Lab
MVST
Spartan
Vyne
Dore Rose
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Benisouk
Lazrus
Cushion Lab
MVST
Spartan
Vyne
Dore Rose
Mini Bricks
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Words that speak volumes

Hear straight from the pros shaping eCommerce, from everywhere in the industry.

AC Hampton

“There’s no room for guessing profit anymore — not in 2026. That's why you need TrueProfit.”

With ad costs rising and margins tighter than ever, you need real financial clarity.

TrueProfit brings every number together — sales, ad spend, shipping, transaction fees, cost of goods — all in one clean dashboard so you can finally see your real net profit, in real time.

AC Hampton

AC Hampton

596K subscribers

Jordan Brown

“There really isn’t a better profit tracking software that I’d recommend.

This app shows us what type of decisions we need to make in our brand. I’ve tried a bunch of different profit tracking apps from the past, but TrueProfit is definitely the highest quality one that I would recommend the most.

Jordan Brown

Jordan Brown

375K subscribers

Andy Stauring

"TrueProfit gives you peace of mind from day one.”

Instead of guessing or checking numbers on your phone every day, you get a clear, automated view of your store’s real performance.

Just connect your Shopify and ad channels, and everything updates in real time — so you can focus on scaling instead of stressing about whether your store is actually profitable.

Andy Stauring

Andy Stauring

146K subscribers

Cameron Howard
Cameron Howard

Cameron Howard

107K subscribers

Ethan King
Ethan King

Ethan King

13K subscribers

Elliott Prendy
Elliott Prendy

Elliott Prendy

98.5K subscribers

Mostafa Nouman
Mostafa Nouman

Mostafa Nouman

85.5K subscribers

Marcos Mollá
Marcos Mollá

Marcos Mollá

72.5K subscribers

Jeremy Ray Holst
Jeremy Ray Holst

Jeremy Ray Holst

234K subscribers

Become the next eCom champion using TrueProfit

Join the trusted names in eCommerce and 70K+ brands who trust TrueProfit to track and optimize their net profit daily.

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