#1 Net Profit Analytics For Shopify

Forget about outdated spreadsheets, get real-time net profit insights that reveal your true bottom line.

Start free trial View demo store

Net Profit is the final truth to look at.

In the vast ocean of metrics, net profit is the key that reveals the unseen reality of your true business performance, pointing you in the direction of profitable growth.

Accurate net profit starts with getting your costs right

With seamless integrations and advanced settings, your cost calculations become automatic, accurate, and effortless.

Advertising costs

Effortlessly synchronize real-time data from multiple ad accounts into one place, making it easy to monitor and calculate your ad spend across channels.

Costs of Goods

Bring in cost per item data from all your sources to calculate your Cost of Goods Sold. Adjust costs by product, zone, or quantity as needed to ensure accuracy tailored to your business needs.

Shipping costs

Shipping costs vary widely by region, product weight, or item quantity. Connect TrueProfit with your shipping providers or set custom rules to handle even the most complex shipping calculations.

Hidden fees

With TrueProfit, you get a clear view of all the small, often overlooked fees—like transaction costs, payment gateway charges, labor expenses, and one-time payments—that can quietly erode your store's profits.

Making decisions is guesswork—
Not with Net Profit-based reports.

For the first time ever, you gain a 360-degree view of your financial performance that leads to profit-driven decisions.

Know your store-wide status

Get a comprehensive view of your store performance across all the Shopify stores you manage:

Must-know metrics at your fingertips: See your exact Net Profit, plus all the metrics that impact your bottom line—all in real-time.
Insightful analytics at a glance: Visualize and optimize your profitability with interactive performance graphs, cost breakdowns, and everything in between.

Profit Dashboard

Identify winning products

Gain a deep understanding about your product profitability with comprehensive insights that allow you to:

Identify and scale your winning products by looking at their Net Profit, Net Profit Margin, and a range of other product-level metrics.
Optimize spending for every product effectively by seeing exactly how much you're investing in each product—including the elusive ad spend.

Product Analytics

Optimize multi-channel campaigns

Rely on ad data and attribution unaffected by iOS 14 updates or third-party cookie depreciation, so you can:

Build the high-converting sales funnels by understanding the impact of each ad/ad channel towards conversion.
Determine the profitability of your advertising with Net Profit on Ad Spend, our unique metric that goes beyond ROAS to give you the clearest picture of your true return on ad spend.

Marketing Attribution

The numbers that speak volumes

Numbers no other Shopify apps can match

#1 AppProfit Calculation Category

70.000+App Installs

$98BTotal Revenue Tracked

$2.6BTotal Ad Spend Tracked

Why the big guys vouch for TrueProfit

When it comes to profit tracking and business scaling, TrueProfit is the go-to platform of the top performers.

Jordan

Jordan Brown260K subscribers

Marcos Molla

Marcos Molla79K subscribers

Andy Stauring

Andy Stauring123K subscribers

Taysthetic

Taysthetic56.9K subscribers

See All Videos >

What our customers praise us for

Don't just take our words. Hear from eCom brands who use TrueProfit and now stand firmly behind it.

600+ reviews on Shopify

The best app for profit tracking I've used.

I have tried different, probably most of them in the Shopify app store, but TrueProfit is the most intuitive, well versed in features, easy to understand and use. Highly recommend!

Elegant Home

I can confidently say it has transformed how I understand and manage my e-commerce business.

As a Shopify store owner in Raleigh, NC, I've tried numerous profit tracking apps, but True Profit Analytics stands head and shoulders above the competition. After months of using this incredible tool, I can confidently say it has transformed how I understand and manage my e-commerce business. The support person Vân Nguyễn Thị Thanh was an AMAZING help in setting up our account quickly and detailed. EXCELLENT APP.

YinzerShop

TrueProfit is the absolute BEST app to help track profits.

I have tried spreadsheets in other programs but TrueProfit makes it so easy. Their customer service is also top notch, with almost immediate replies. One customer service rep, Windy, helped me with my problems today faster than ANY other service I have ever used. Highly, highly recommend this app for everyone.

Jcrafted

I've been testing this against Triple Whale and Polar and (so far) it's been more user friendly and has better insights.

The focus on real net profit is impressive and the data is quick to load. There's a few minor issues but the developers listen to feedback and implement updates quickly. Well done everyone involved. Keep your pricing down and you'll kill the giants in this space.

Calmerceuticals

The new AI features and the mobile app make it so easy!

I have been using TrueProfit now for years and couldn't recommend it more! The new AI features and the mobile app make it so easy! And the customer support is always sharp and on point! Love it!

Titan Time

It allows you to always have a complete picture of the financial situation

This app is an absolute must-have for any online shop. It allows you to always have a complete picture of the financial situation of your shop quickly and accurately. Customer service is prompt and competent.

DRiiBE

The dashboard gives you a great overview and is so easy to configure.

One of the most important things in business is knowing your numbers/metrics - TrueProfit gives an awesome snapshot of how you are tracking at any given time. The dashboard gives you a great overview and is so easy to configure. Worth every penny!

M&B

Great mobile application for when I'm on the go

I've been a user of True Profit for years now across multiple stores. Great mobile application for when I'm on the go and need to check in on profitability/performance. Feature rich with integrations with all my advertising channels. The support is helpful and fast as well. Will continue to be a happy customer.

AlphaLifeHacks

I have tried many other free and paid apps and it doesn't compare to TrueProfit.

Excellent app, using it for almost 2 years. Since using this app I only had issues 2-3 times with the data not loading but was quickly resolved. In my opinion, this is the best app for estimating net profit. I have tried many other free and paid apps and it doesn't compare to TrueProfit. Although this app is not free is worth every penny to keep track of your profits.

iiGears™

It's been a game-changer for understanding our real profits.

We've been using TrueProfit to track our margins, and it's been a game-changer for understanding our real profits. The platform is super intuitive once you're set up, and a huge shoutout to Vani from customer support! He helped us correct 100% of our data, responded incredibly fast, and explained everything clearly. Thanks to him, we resolved our issue quickly and now feel much more confident using the app. Highly recommended!

Asipu.Deutschland

It's extremely easy to use and the support there is great!

TrueProfit is amazing! It's extremely easy to use and the support there is great! You just have to do a few clicks and your profit is calculated perfectly! This is a must have if you are looking to make decisions based on your results. In the past I thought I knew my numbers but these apps proved that I wasn't calculating things properly. Happy to use that app.

marnetic

Good value for money

I've tries some similar apps, which are either overpriced or too simple. This app lets me track my profit + product costs nicely, and its metrics can even break down to single products. Customer service is prompt and helpful, big thanks to Lilly. I'm recommending this app to anyone wanting to understand their business finance.

Man's Manor

Your next wise move starts with seeing your True Net Profit now.

Get instant net profit insights into your numbers to make every choice count— with TrueProfit!

Start Free Trial View Demo Store