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Top 10 Best Selling Products on Shopify (2025)

By Lila LeAugust 6, 202511 min read
best selling products

Here are the top 10 best-selling products on Shopify in 2025: 

  1. 5-1 Full Body Shaver
  2. Newborn Training Pants Baby Shorts
  3. Vintage Crochet Set
  4. Kids Sonic Clean Auto-Toothbrush
  5. Automated Toilet Bowl Cleaner
  6. Quick Release Belt
  7. Healing Tool “Tuning Fork” set
  8. Rotator Burn Machine
  9. Electric Cordless Rotary Tool Kit
  10. Portable Air Cooling Fan

Top selling items on Shopify generate the highest number of sales within a specific period. They can be trendy or even go viral, yet not every viral or trending product becomes a best-seller. 

As Harry Chu, founder of TrueProfit, puts it:

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Best-selling products are proven by performance. Words like ‘top seller’ or ‘viral profitable item” mean nothing without the profit-based metrics to prove it.

— Harry Chu, founder of TrueProfit

“Best-selling products are proven by performance. Words like ‘top seller’ or ‘viral profitable item” mean nothing without the profit-based metrics to prove it.” 

In this guide, we’ll walk you through the best selling items on Shopify — along with profit margin benchmarks across different eCommerce niches.

Quick Recap

  • A best-selling Shopify product generates the highest number of sales within a specific period. It can be trendy or even go viral, yet not every viral or trending product becomes a best-seller.
  • One product isn’t a best-seller if it sells a lot but barely makes profit.
  • A high profit margin product brings in a large percentage of profit compared to its selling price, usually 50% of profit margin or more.

10 Best Selling Products on Shopify in 2025

1. 5-1 Full Body Shaver

The electric shaver market is projected to reach USD 33,376.8 million by 2030, reported by Grand View Research. The 5‑in‑1 Full Body Shaver is right at the heart of this rising trend. 

Many 5‑in‑1 shavers rank in the top 100 of beauty & personal care tools on AliExpress list. Shopify sellers often list this product for $39–$59, while it can be sourced for $8–$15, allowing for excellent margins. 

5-in-1 full body shaver

2. Newborn Training Pants Baby Shorts

This product is trending now on Shopee, TikTok Shop, and AliExpress, especially in Southeast Asia, where parents prefer lightweight options over bulky diapers.

Most parents there don’t buy just one. They buy 3-packs, 5-packs, even 7-packs — so you can  bundle source training pants for $6–$12 and sell for $35–$55, leaving you an impressive margin ranging from 65% to 89%. 

potty underwear

3. Vintage Crochet Set

Pinterest searches for “crochet outfits” are up 120% year-over-year. Meanwhile, Etsy’s report that vintage and handmade apparel is a top-performing category in 2025. You can source these sets for $8–$18, especially in bulk or unfinished kits, and resell for $45–$75, leaving you profit margins upwards of 75%. 

Vintage crochet set

4. Kids Sonic Clean Auto-Toothbrush

Products labeled “U-shaped kids toothbrush” or “automatic toothbrush for toddlers” are best-sellers on Shopify, with thousands of reviews and 4.5+ star ratings. You can source this toothbrush from suppliers on platforms like CJdropshipping or Alibaba for around $6–$8, and it’s commonly sold on Shopify stores for $29.99–$39.99, giving merchants a profit margin of over 70%.

Auto-toothbrush

5. Automated Toilet Bowl Cleaner

Nobody likes cleaning the toilet. This product solves a problem everyone has but few talk about.  Terms like “automatic toilet cleaner”, “self-cleaning toilet system”, and “hands-free toilet bowl cleaner” have consistently climbed in Google search interest. Spikes are especially common during seasonal clean-ups and flu seasons. 

You can buy in bulk for less than $3 per unit and sell for $15 or more, giving you one of the healthiest profit margins in the home care niche.

Krazy Klean Pro

6. Quick Release Belt

Google Trends data shows that “adjustable belt” consistently outranks related belt terms from June 2024 to May 2025. The belt is lightweight, easy to ship, and cheap to source — perfect for Shopify dropshipping or testing before going private label. With a selling price around $30+ and a cost under $13, it leaves room for healthy returns even after ad spend.

Quick Release Belt

7. Healing Tool “Tuning Fork” Set

On Amazon, tuning fork sets are selling fast. Healing listings rack up over 50 to 200+ monthly orders with Turning Fork being marked as “Amazon’s Choice”. 

This item is a best-seller item on Amazon, and now Shopify sellers are copying the winning formula. You can enjoy sourcing costs under $10 and set prices nearing $40, making each set a high-margin opportunity. 

Healing tool turning fork

8. Rotator Burn Machine

Compact. App-free. Battery-free. FindThisBest ranked the Rotator Burn Machine as #1 on their trending products list of 2025. This product’s everything people need to start their 2025 home workout routine. 

You can source this product from manufacturers for $25–35 (even less in bulk). Many stores list it for $80–$120 depending on branding, bundling, or add-ons, leaving a good profit margin for small business, even after marketing costs. 

Rotator burn machine

9. Electric Cordless Rotary Tool Kit

Even after the COVID wave, home projects remain strong in 2025. Google reports “DIY at home” still receives 90K+ searches per month globally. You can source quality rotary kits for $10–$20, bundle them with accessories, and resell at $45–$65. That’s a profit margin of 60–75%, making it great for eCom stores and dropshippers.

electric cordless

10. Portable Air Cooling Fan

In 2025, the global portable fan market was valued between $550 million and $705 million, with projections from ResearchGate estimating it could surpass $1 billion by 2031.

You can source Portable Air Cooling Fans for just $8–$14 and sell them for $29–$49, leaving you with margins above 60%. And instead of letting sales drop off post-summer, you can reposition them as “personal desk humidifiers” to keep conversions up year-round.

air cooling fan

What Makes Best Selling Products on Shopify? 

Shopify top sellers often check three key box: 

1. Strong Ad Engagement & Conversion

It’s not just about views or likes. Best-sellers:

  • Get high click-through rates (CTR). It’s the percentage of people who saw your ad and decided to click on it. Aim for 3%–5%+ CTR, higher is excellent. 
  • Convert strong Add to Cart. It’s the percentage of visitors who added a product to their cart after viewing it. A solid rate is 6-7%, and anything over 8% is really good.

2. Consistent Sales Volume

A top-seller product generates stable sales over time. For example 10–50+ orders/day for a mid-range store or 300+ orders/week for high-performing stores. 

3. Healthy Profit Margins

One product isn’t a Shopify best seller if it sells a lot but barely makes profit. To measure that, start by looking at the gross profit margin. Gross profit margin is your revenue as percentage after covering COGS (cost of goods sold). 60–80% gross profit margin is the sweet spot for a product to potentially become a best seller.

How Do You Get Best Selling Products on Shopify?

You won’t know what becomes a top-selling product  until you launch, test, and track

Maybe your product has a great design, but your ad isn’t clicking. Or your price is too high. Or your shipping time is killing conversions. Only by tracking performance metrics can you see what’s holding your product back — and how to turn it into a best-seller

That’s why Harry Chu, founder of TrueProfit says:

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Best-selling products aren’t found, they’re built through tracking performance and making informed decisions.

— Harry Chu, Founder of TrueProfit

Here’s how it usually works with him:

Step 1: Spot a Product with Potential

You look for something that checks the boxes:

  • Trending demand 
  • High perceived value
  • Low sourcing cost
  • Easy to demo with video content
  • Fits a clear niche or solves a problem

Step 2: Launch & Test

You set up a Shopify store (or use a one-product store), run some Meta/TikTok/UGC ads, maybe get a few influencer shoutouts, and see how it performs.

Step 3: Double Down on Winners

Once you get traction — good NPOAS, low CPA, solid conversion rate — that’s your signal to scale this product. But while you scale, make sure to keep your eyes on net profit. Net profit is your true bottom line, the actual profit earned after deducting all expenses from its total revenue. Without tracking it, you can’t fully understand how well a best-selling product is really performing.

Profit Margin Benchmark Across Shopify Niches 

A 40–60% profit margin in eCommerce is considered very good, but different niches offer different profit potential. Take a look at these average margin benchmarks by niches:

  • Apparel: 40-60%
  • Healthcare Products: 59.04%
  • Beauty & Skincare: 60-80%
  • Home Decor: 50-80%
  • Pet Products: 30–50%
  • Sustainable/eco-friendly items: 40-50%
  • Home Gadgets: 25-35%
  • Baby & Parenting gear: 3-13%
  • Kids Products: 50-55%

Picking the right niche is just as important as picking the product because you can have a great product, but if it's not in a high profit margin niche — you'll struggle to grow profitably.

A high profit margin niche is a market segment where you can sell products at a significantly higher price than their total cost. These niches usually have:

  • Low cost of goods sold (COGS) relative to selling price
  • Less price sensitivity among buyers
  • Limited competition or high differentiation
  • High customer lifetime value (CLV)

This means you don’t need to compete on price because the product itself helps you earn more profit per unit.  

Final thoughts

To sum up, these are 10 top-selling products on Shopify this year:  

  • 5-1 Full Body Shaver
  • Newborn Training Pants Baby Shorts
  • Vintage Crochet Set
  • Kids Sonic Clean Auto-Toothbrush
  • Automated Toilet Bowl Cleaner
  • Quick Release Belt
  • Healing Tool “Tuning Fork” set
  • Rotator Burn Machine
  • Electric Cordless Rotary Tool Kit
  • Portable Air Cooling Fan

These are all proven to sell like crazy. That said, no one — not even us — can guarantee how well they’ll perform in your own Shopify store. The only way to know what’s truly working in your store is to track the numbers using tools like TrueProfit

It’s a net profit analytics app built specifically for Shopify sellers, giving you real-time insights into your true bottom line. Because at the end of the day, a best seller means nothing if it doesn’t make you money. 

TrueProfit Shopify Profit Tracker

Best Selling Products on Shopify FAQs

What’s the best selling product on Shopify?

Here are top 10 best-selling products on Shopify this year 2025:

  1. 5-1 Full Body Shaver
  2. Newborn Training Pants Baby Shorts
  3. Vintage Crochet Set
  4. Kids Sonic Clean Auto-Toothbrush
  5. Automated Toilet Bowl Cleaner
  6. Quick Release Belt
  7. Healing Tool “Tuning Fork” set
  8. Rotator Burn Machine
  9. Electric Cordless Rotary Tool Kit
  10. Portable Air Cooling Fan

What products have the highest demand?

High-demand products this year include home improvement tools, eco-friendly household items, baby gear, skincare tools, and trending tech accessories. However, high demand doesn't always equal high profit — that’s why tracking your margins with TrueProfit is key.

What niche is most profitable on Shopify?

The most profitable niches on Shopify are:

  • Apparel: 40-60%
  • Healthcare Products: 59.04%
  • Beauty & Skincare: 60-80%
  • Home Decor: 50-80%
  • Pet Products: 30–50%
  • Sustainable/eco-friendly items: 40-50%
  • Home Gadgets: 25-35%
  • Baby & Parenting gear: 3-13%
  • Kids Products: 50-55%

What items should I sell on Shopify?

Choose products with strong margins and growing demand. Here are top 10 best-selling products on Shopify this year 2025:

  1. 5-1 Full Body Shaver
  2. Newborn Training Pants Baby Shorts
  3. Vintage Crochet Set
  4. Kids Sonic Clean Auto-Toothbrush
  5. Automated Toilet Bowl Cleaner
  6. Quick Release Belt
  7. Healing Tool “Tuning Fork” set
  8. Rotator Burn Machine
  9. Electric Cordless Rotary Tool Kit
  10. Portable Air Cooling Fan

Where do you get products to sell on Shopify?

Common options include dropshipping suppliers like DSers or Zendrop, wholesale platforms like Alibaba or Faire, print-on-demand services like Printful, or even creating and selling your own handmade or private label products.

What is the #1 Shopify store?

Gymshark, Kylie Cosmetics, and Allbirds consistently rank as some of the top-performing Shopify stores.

Is Shopify best for earning money?

Shopify can be a powerful platform to make money, but success depends on product-market fit, smart marketing, and tracking what actually drives profit. Tools like TrueProfit help by showing your true net profit in real time.

What is the #1 selling item?

Clothing and fashion items are the most sold products worldwide. From women’s and men’s apparel to kids’ wear, shoes, and accessories — fashion continues to dominate global sales.

What is the easiest thing to sell?

15 easy things to sell profitably in 2025:

  1. 5-1 Full Body Shaver
  2. Newborn Training Pants Baby Shorts
  3. Vintage Crochet Set
  4. Kids Sonic Clean Auto-Toothbrush
  5. Automated Toilet Bowl Cleaner
  6. Quick Release Belt
  7. Healing Tool “Tuning Fork” set
  8. Rotator Burn Machine
  9. Electric Cordless Rotary Tool Kit
  10. Portable Air Cooling Fan

What is the most profitable product to sell?

10 most profitable products to sell online in 2025

  1. 5-1 Full Body Shaver
  2. Newborn Training Pants Baby Shorts
  3. Vintage Crochet Set
  4. Kids Sonic Clean Auto-Toothbrush
  5. Automated Toilet Bowl Cleaner
  6. Quick Release Belt
  7. Healing Tool “Tuning Fork” set
  8. Rotator Burn Machine
  9. Electric Cordless Rotary Tool Kit
  10. Portable Air Cooling Fan

Who makes the most money on Shopify?

Companies like ColourPop, Fashion Nova, and Pipcorn earn millions by continuously optimizing for profit and using tools to track performance beyond surface metrics.

Lila Le is the Marketing Manager at TrueProfit, with a deep understanding of the Shopify ecosystem and a proven track record in dropshipping. She combines hands-on selling experience with marketing expertise to help Shopify merchants scale smarter—through clear positioning, profit-first strategies, and high-converting campaigns.

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