100+ Best Business Name Ideas to Start Strong (+ Free AI Prompt)
- Does this name make people feel something?
- Is it easy to say and spell?
- Is it memorable, even out loud?
- Does it give a clue about what you do?
- Free Business Name Generator by Canva
- Free AI Business Name Generator by Shopify
- Free Business Name Generator by Looka
- Market: [What industry are you entering?]
- Location: [Where is your business based?]
- My Name: [Any name, initials, or keywords you want included?]
- Category: [What specific niche or product line are you focusing on?]
- Core Values: [What values or messages should the name reflect?]
- Target Audience: [Who are you selling to? Be specific.]
- Are evocative (spark curiosity or emotion)
- Are simple and easy to say
- Are catchy or memorable
- Optionally hint at what I sell or stand for
- When to change: Your current name no longer reflects your value proposition or the direction your business is heading, a new name can help signal that change—both internally and externally.
- When not to change: If you’re just bored of your current name or chasing trends, then think twice.
- Use a free AI name generator we recommended above
- Browse our curated list of 100+ business name ideas

Leah Tran
Content Executive at TrueProfit & eCommerce Content Specialist
Leah Tran is a Content Specialist at TrueProfit, where she crafts SEO-driven and data-backed content to help eCommerce merchants understand their true profitability. With a strong background in content writing, research, and editorial content, she focuses on making complex financial and business concepts clear, engaging, and actionable for Shopify merchants.