Best Upsell Apps for Shopify: Features, Pricing & Reviews
Table of Contents
Looking to grow your sales with the best upsell apps for Shopify? Here are the 6 features to ensure you pick the right one for your Shopify store:
- Ease of Setup & Use
- One-Click Upsells
- Customizable Widgets & Upsell Placement
- Flexible Offer Types.
- Mobile Optimization
- Performance Insights & A/B Testing
Once you know what to look for, it’s easier to spot which are the best shopify apps for upselling.. The good news? All the apps in our shortlist below check the boxes on core upsell features. That means: whichever app you choose from this list, you’re starting from a solid foundation.
Now it’s just about picking the one that best fits your product, sales strategy, and customer journey.
Best Upsell Apps for Shopify at a Glance
Here’s your shortcut:
App
Rating & Reviews
Free Plan?
Paid Plan Starts At
Best For
Key Strengths
Essential Upsell
⭐ 5.0 (635+)
✅ Yes
Free
Budget-conscious stores
One-click FBT & related product upsells
BOGOS
⭐ 4.9 (2,167+)
❌ Trial only
$29.99/month
Stores running BOGO, bundles & free gift promos
Buy X Get Y, auto-gift add, bundle rewards
ReConvert
⭐ 4.8 (2,654+)
✅ Yes
$4.99/month
Post-purchase upsell pros
Thank you & checkout upsells, AI bundles
Bundler
⭐ 4.9 (1,243+)
✅ Yes
$6.99/month
Stores wanting simple bundle creation
Classic & mix-match bundles, tiered discounts
Selleasy
⭐ 4.9 (1,843+)
✅ Yes
$8.99/month
Amazon-style upsells & global stores
Cart add-ons, thank you upsells, FBT
AfterSell
⭐ 4.8 (665+)
✅ Yes
$34.99/month
Shopify Plus merchants focused on post-purchase
One-click upsells, checkout mods, advanced targeting
Top Best Upsell Apps for Shopify in 2025
1. Essential Upsell & Cross Sell
- Rating Star: 5.0/5 from 635+ reviews on the Shopify App Store
- Pricing: Free plan available
- Ideal for: Small to medium Shopify stores wanting simple, effective upsell and cross-sell tools without extra costs
What It Does
Essential Upsell & Cross Sell offers one-click upsell and cross-sell features to boost average order value. It lets merchants display frequently bought together products, related items, and bundles on product pages and in the cart, helping increase sales with minimal setup.
Essential Upsell & Cross Sell App
Key Features
- Frequently Bought Together (FBT) & Related Products: Show smart product recommendations to encourage add-ons.
- Pre-Purchase In-Cart Upsells: Product addons, bundles, and cross-sell offers shown before checkout.
- Automatic Discounts & Promotions: Apply automatic discounts on upsell or “also bought” products to drive conversions.
- One-Click Upsell & BOGO Bundles: Add buy-one-get-one offers and quick upsell buttons on product pages.
- Cart Drawer Upsells: Display upsell and cross-sell options directly in the cart for easy add-ons.
Pros & Cons
Pros
Cons
- Completely free with no paid plans
- Easy to use with minimal setup
- Highly rated for reliability and results
- Limited to Shopify stores with smaller catalogs
- Lacks advanced customization and A/B testing
- Smaller user base compared to bigger apps
Customer Reviews
“Absolutely love the app, so easy to use and very fast setup for deals. Feedback is taken on board and quick replies if needed by the staff.
2. BOGOS
- Rating Star: 4.9/5 from 2,167+ reviews on the Shopify App Store
- Pricing: Free trial available. Paid plans start at $29.99/month
- Ideal for: Shopify stores looking to run flexible promotions like BOGO, free gifts, and bundles with advanced targeting
What It Does
BOGOS is a robust promotion tool designed to help merchants increase AOV through a wide range of customizable offers, including BOGO deals, free gifts, product bundles, and quantity discounts. It supports both pre-purchase and in-cart promotions with a user-friendly setup.
BOGOS
Key Features
- Versatile Promotions: Run BOGO, Buy X Get Y, Free Gift With Purchase, Product Bundles, Mix & Match, and more.
- Simple Add-to-Cart Automation: Gifts and offers added via gift sliders, auto add-to-cart, or product page widgets.
- Advanced Targeting Rules: Trigger offers by location, URLs, customer tags, or purchase behavior.
- Customizable UI: Style the widget or gift displays to match your store’s theme.
- Real-Time Analytics: Track performance of each promotion to optimize conversion.
Pros & Cons
Pros
Cons
- All-in-one promotion tool with flexible offer types
- Advanced targeting and customization options
- Strong customer support and high reliability
- Slightly higher starting price than simpler upsell apps
- May require setup time to explore all features
- Complex UI could overwhelm beginners
Customer Reviews
“I've tried several gift apps before, but BOGOS.io Free Gift BOGO Bundle is by far the most impressive! What I love most is how feature-rich and flexible it is — it gives store owners so many options to customize promotions exactly the way they want. Whether it's BOGO, tiered gifts, or different product rules, everything can be tailored to match your preferences.”
3. ReConvert
- Rating Star: 4.8/5 from 2,654+ reviews on the Shopify App Store
- Pricing: Free plan available. Paid plans start at $4.99/month
- Ideal for: Shopify stores of all sizes looking to boost AOV with smart post-purchase upsells and thank you page offers
What It Does
ReConvert helps Shopify merchants increase revenue through AI-powered upsell and cross-sell funnels placed strategically on the post-purchase and thank you pages. With A/B testing, advanced segmentation, and a drag-and-drop editor, it’s built for high-performance upselling — especially for those who want fast setup and smart automation.
ReConvert Upsell & Cross Sell
Key Features
- Post-Purchase & Checkout Upsells: Show one-click offers after checkout (Shopify Plus supported).
- Drag-and-Drop Funnel Builder: Build custom upsell flows on the thank you page or post-purchase.
- AI Product Recommendations: Suggest upsell offers based on real-time data and behavior.
- A/B Testing & Analytics: Run experiments and monitor what converts best.
- Mobile-Optimized Widgets: Ensure a seamless shopping experience across devices.
Pros & Cons
Pros
Cons
- One of the easiest apps to set up with fast results
- Affordable entry pricing with strong ROI potential
- AI-driven offers and analytics for smart upselling
- Checkout upsells only available for Shopify Plus users
- Limited customization beyond thank you and post-purchase pages
- Design interface could be more intuitive for some users
Customer Review
“ReConvert is by far one of the best apps we've added to our store. The setup was incredibly smooth, and the drag-and-drop editor makes customizing the thank-you page a breeze. We've seen a clear increase in AOV from post-purchase upsells and cross-sells.”
4. Bundler
- Rating Star: 4.9/5 from 1,243+ reviews on the Shopify App Store
- Pricing: Free plan available. Paid plans start at $6.99/month
- Ideal for: Merchants focused on boosting AOV with simple product bundles, tiered pricing, or quantity discounts
What It Does
Bundler makes it easy to create product bundles, mix-and-match deals, and volume-based discounts to drive upsells and increase average order value. With flexible discount types and customizable bundle displays, it’s a go-to tool for bundling strategies that convert.
Bundler - Product Bundles
Key Features
- Flexible Bundle Options: Classic bundles, Mix & Match, quantity breaks, and tiered discounts.
- Custom Discount Types: Offer percentage off, fixed discount, or fixed price bundles.
- Bundle Landing Pages: Create standalone pages to promote bundled offers.
- Cross-Sell Shortcodes: Embed bundle offers directly on product pages.
- Subscription Integration: Combine bundles with recurring subscription products.
Pros & Cons
Pros
Cons
- Supports a wide range of bundle types and pricing structures
- Easy to set up, with strong documentation and tutorials
- Works well with subscriptions and tiered discounts
- Interface may feel dated compared to newer apps
- No post-purchase upsell capabilities
- Design customization is somewhat limited
Customer Review
“Bundler – Product Bundles is a powerful and user-friendly Shopify app that makes it easy to create product bundles and boost sales. With a variety of customisation options, it allows us to offer discounts, mix-and-match bundles, and upsell products seamlessly. The app integrates well with Shopify, supports volume discounts, and even includes subscription bundle options.”
5. Selleasy
- Rating Star: 4.9/5 from 1,833 reviews on the Shopify App Store
- Pricing: Free to install. Paid plans start at $8.99/month
- Ideal for: Stores looking for plug-and-play upsell widgets with Amazon-style FBT and post-purchase offers
What It Does
Selleasy helps merchants increase average order value by showing upsell and cross-sell offers throughout the buying journey—on product pages, in the cart, and post-purchase. Offers can be manual or AI-powered, and widgets are designed to be subtle yet effective.
Selleasy - Upsell & Cross Sell App
Key Features
- Frequently Bought Together: Display Amazon-style FBT bundles on product pages.
- Product Add-ons: Cross-sell accessories as embedded widgets (grid, list, etc.).
- Cart & Checkout Upsell: Show cart drawer upsells or post-purchase one-click offers.
- Thank You Page Upsell: Add a final upsell after checkout to maximize AOV.
- Multilingual & Multi-Currency Support: Fully localized for global stores.
Pros & Cons
Pros
Cons
- Easy to set up with flexible display options (list, grid, popup)
- Works seamlessly across product, cart, and thank-you pages
- Strong support with free setup via Zoom/chat/email
- Limited design customization for some widget styles
- No built-in A/B testing or analytics dashboard
- Manual recommendations may require time for larger catalogs
Customer Review
“Easy to use with fantastic support! The app is clean, intuitive, and packed with all the widgets and editing tools you need—without unnecessary complexity. If you ever need help, the support team is responsive and eager to assist.”
6. AfterSell
- Rating Star: 4.8/5 from 665+ reviews on the Shopify App Store
- Pricing: Free plan available. Paid plans start at $34.99/month
- Ideal for: Brands focused on post-purchase monetization and Shopify Plus merchants
What It Does
AfterSell helps Shopify merchants boost AOV through high-converting post-purchase upsells, optimized thank you pages, and (for Plus stores) checkout page enhancements. One-click upsell offers appear after checkout, letting customers add items without re-entering payment details.
AfterSell Post Purchase Upsell
Key Features
- Post-purchase Funnels: Create single or multi-product upsells and downsells.
- Thank You Page Builder: Add product reviews, FAQs, cross-sells, and more.
- Shopify Plus Checkout Customization: Insert order bumps and social proof.
- Advanced Targeting: Trigger offers based on cart value, product, UTM, language, or customer tags.
- Turnkey Monetization: Unlock extra revenue with seamless one-click add-ons post-purchase.
Pros and cons
Pros
Cons
- One-click upsells without returning to checkout
- Thank you page can be fully customized for branding & revenue
- Smart targeting rules for precision offer delivery
- Checkout upsell features require Shopify Plus
- Higher entry price point compared to other upsell apps
- No native FBT or cart-level upsell widgets
Customer Review
“This app is a no-brainer if you have multiple SKUs. On day 1 I got two upsells with very little effort on my half.
Is Your Upsell App Actually Working?
Now you've likely shortlisted 1-2 apps that fit your needs and pricing. So how to measure these app performance?
Here’s 3-simple-steps to nail it:
Further Reading
Step 1: Define What Success Looks Like
Before diving into metrics, pause and ask yourself:
What do I want this upsell app to help me achieve?
Your goal might be:
- To increase Average Order Value (AOV)
- To grow total Revenue
- To convert more post-purchase offers
By defining your business performance metrics, you’ll know which numbers matter — and avoid chasing vanity stats.
Expert Reminder: No matter which metric you focus on — AOV, revenue, or conversion rate — always tie it back to net profit. If it’s not improving your bottom line, the growth is just noise.
Step 2: Track the Metrics That Matter
AOV, conversion rate, and click-through rate are all good KPIs. But here’s the catch: those numbers alone can’t tell you if your upsell app is actually making you more money.
That’s why net profit is your north star. It’s the one number that shows whether your upsell strategy is truly helping your business grow.
That’s where profit tracker app TrueProfit comes in.
TrueProfit gives you real-time visibility into your net profit, factoring in all your costs automatically. So you can make smarter decisions, backed by accurate data — not guesswork.
KPIs
Definition
How to Find It
Average Order Value (AOV)
Measures how much customers spend on average per order. A rising AOV suggests your upsell offers are increasing cart size.
Check out TrueProfit’s product analytics dashboard
Conversion Rate
Tracks how many shoppers take the upsell offer. A high conversion rate means your offers are relevant and well-timed.
Check out TrueProfit’s marketing Attribution
Click Through Rate
Shows how many customers click on the upsell offer. If it’s low, your offer placement or design might need work.
Check out TrueProfit’s marketing Attribution
Net Profit
Reveals whether the upsell offers are actually increasing your profit — not just revenue. It accounts for product cost, discounts, ad spend, and more.
Check out TrueProfit’s profit dashboard
No spreadsheets. No guesswork. Start tracking your true profit today with TrueProfit and build a more profitable Shopify store.
Step 3. Give It Time: What to Expect in the First 4 Weeks
Upsell apps don’t deliver instant miracles — and that’s okay. By the end of your 3–4 week test, here’s what success should look like:
- AOV is up by 10–20%
- Upsell conversion rate is 5%+
- You’re generating more from upsells than you pay for the app
If you’re hitting those numbers, congrats — your upsell app isn’t just paying for itself, it’s fueling your growth.
Best Upsell Apps for Shopify FAQs
What is the best Shopify app for post purchase upsell?
The best Shopify apps for post-purchase upsell include ReConvert, Essential Upsell, BOGOS, AfterSell, Selleasy, and Bundler. These apps allow you to show upsell or cross-sell offers right after checkout, helping you increase average order value without disrupting the buying experience.
How to do an upsell on Shopify?
To upsell on Shopify, use apps that let you offer higher-value or related products during the buying process. You can show upsells on product pages, in the cart, at checkout, or after purchase.
What is the best bundle app for Shopify?
Top bundle apps for Shopify include Bundler, BOGOS, Selleasy, and Essential Upsell.
- Bundler makes it easy to create mix-and-match or quantity-based bundles.
- BOGOS specializes in "Buy One Get One" style offers with auto-add-to-cart features.
- Selleasy supports multiple bundle types with clean widget design.
- Essential Upsell offers flexible pre-purchase bundle offers with smart targeting.
What is the best subscription app for Shopify?
There is no one-size-fits-all best subscription app for Shopify. It depends on your business needs.
- Bold Subscriptions is ideal for enterprise brands needing full customization.
- Recharge Subscriptions suits growing brands focused on customer retention.
- Skio offers a fast setup and passwordless login for a smoother user experience.
- Stay AI combines subscriptions with retention tools like churn analysis.
- Appstle Subscriptions is a flexible option for small to mid-sized businesses.
- Loop Subscriptions is known for its advanced analytics and customization.
- Firmhouse supports both physical and digital subscription models.
- Easy Subscriptions provides a lightweight solution for simple use cases.
Can you do upsells on Shopify?
Yes, you can do upsells on Shopify.
Most merchants use upsell apps to create and automate offers. These apps help show product recommendations, pop-ups, and post-purchase offers.
You can also create manual upsell strategies using Shopify’s built-in product recommendations and custom coding, but apps make it easier to scale.
Can I do pre sales on Shopify? How to cross sell on Shopify?
Yes, you can run pre-sales on Shopify.
To enable pre-orders, you need to install a pre-order app from the Shopify App Store. These apps let you sell products before they’re in stock and manage customer expectations.
How to cross sell on Shopify?
You can cross-sell on Shopify by showing related products throughout the shopping experience.
Common strategies include adding product recommendations on product pages, using pop-ups, offering add-ons during checkout, and sending post-purchase emails.
What apps should I add to my Shopify?
You should add apps that help you manage, market, and grow your store.
- TrueProfit tracks your real-time profit by calculating all key metrics like COGS, ad spend, and shipping costs.
- Printful lets you sell custom products with print-on-demand fulfillment.
- HubSpot helps you manage email marketing and customer relationships.
- Spocket connects you with US and EU dropshipping suppliers.
- Smile: Loyalty & Rewards allows you to run referral and rewards programs.
- Sales Pop Master Countdown adds urgency with countdown timers and sales pop-ups.
- Plug In SEO checks your store for SEO issues and offers fixes.
- Free Shipping Bar shows a banner to encourage customers to reach the free shipping threshold.
No upsell app works magic on its own—but the right one can unlock serious growth when matched with your store’s strategy.
With this list in mind, you’re equipped to choose an app that not only fits your brand but also helps turn more browsers into buyers.
Content Executive at TrueProfit & eCommerce Content Specialist
Leah Tran is a Content Specialist at TrueProfit, where she crafts SEO-driven and data-backed content to help eCommerce merchants understand their true profitability. With a strong background in content writing, research, and editorial content, she focuses on making complex financial and business concepts clear, engaging, and actionable for Shopify merchants.
