Is your business financially healthy?
Is your business financially healthy?
Is your business financially healthy?
The truths about
Shopify profits—delivered weekly
A weekly dose of honesty for Shopify sellers who care about making money (and actually keeping it)
FREE TOOLSSet the right price, secure your profit, and grow your print on demand businesses confidently.
Pricing your print-on-demand products correctly is key to maximizing profits. Our free print-on-demand profit calculator helps you calculate revenue, costs, and profit margins for any product in your store.
Step 1: Selling Price Per Item
Enter what customers will pay to buy your product.
Step 2: Number of Orders
Estimate how many units you expect to sell.
Step 3: Input product costs per item
Include the base cost you pay your supplier for each product.
Step 4: Enter shipping fees per item
Add the shipping cost you will cover for each product sold.
Step 5: Include marketing fees (cost per acquisition)
Enter the average amount of money you have to pay to acquire 1 customer.
Step 6: Add any other fees (optional)
Include transaction fees, packaging costs, or any other expenses you have to pay for each item sold.
Step 7: Confirm the number of products.
By default, this is set to one, but you can freely adjust to as many products as you’re selling or planning to sell.
Print on demand profit margin is the percentage of revenue you keep as profit after subtracting all costs (product cost, shipping, fees, and marketing).
It shows how much money you actually really earn for every $1 of sales you gain while running your pod store.
The print on demand profit margin formula calculates the percentage of profit relative to your total revenue:
Profit Formula:
Profit = (Selling Price × Orders) - Total Costs
Profit Margin Formula:
Profit Margin = (Profit ÷ Total Revenue) × 100
Let’s see this example:
You can do the math:
Total Revenue = $40 × 300 = $12,000
Total Costs = ($12 + $6 + $8 + $3) × 300 = $8,700
→ Net Profit = $12,000 - $8,700 = $3,300
→ Net Profit Margin = ($3,300 ÷ $12,000) × 100 = 27.5%
For a print-on-demand (POD) business, a good benchmark is:
Gross Profit Margin: 40–60% – This range is generally strong, as it provides room for operational costs, advertising, and design expenses while leaving a reasonable buffer for net profits. Lower than 40% may indicate pricing is too low or fulfillment costs are too high.
Net Profit Margin: 10–20% – A healthy range for POD, factoring in marketing spend, platform fees, and other overhead. Consistently achieving above 20% often requires strong branding, repeat customers, or low customer acquisition costs.
Net profit is the amount of money a business keeps after deducting all expenses, including production costs, marketing, taxes, and operational fees, from total revenue. It shows the true profitability of your business—not just how much you’re selling, but how much you’re actually earning.
Tracking net profit is not nice-to-have, it’s a must for business owners because:
Measures true financial health – High revenue doesn’t guarantee profit. Net profit reveals if your business is genuinely making money.
Guides better pricing strategies – Tracking helps ensure your prices cover costs and leave room for sustainable profits.
Supports growth decisions – Knowing net profit allows you to reinvest wisely, scale operations, or cut unnecessary expenses.
Improves long-term sustainability – Continuous tracking highlights trends, showing whether profitability is increasing or declining over time.
Discover other handy tools designed to save time, optimize pricing, and increase profits.
Quickly estimate your margins, set profitable prices, and ensure every sale boosts your bottom line.
Measure your ad spend efficiency, calculate returns, and maximize your marketing performance with precision.
Handle complex discounting with ease—calculate three-level reductions accurately and protect your revenue.
Easily calculate final prices after two discounts and avoid pricing errors that cut into profits.
Yes, you can make $1,000 or even more a month with print-on-demand, but it depends on product pricing, profit margins, marketing strategy, and niche selection. For example, earning $10 profit per sale means about 100 sales monthly. Strong branding and consistent promotion make this goal realistic.
Print-on-demand profit can be calculated using this formula:
Profit = Revenue - Total costs
Profit Margin (%) is then:
Profit Margin = [Profit ÷ Revenue] × 100
This shows how much you actually earn per sale after all expenses.
You can also use tools like TrueProfit to track every detail of your business, including net profit and profit margins. The app automatically syncs revenue, orders, costs, and ad spend from multiple channels, giving you an accurate, real-time profit dashboard for your print-on-demand business.
A 30% profit of $100 is calculated by multiplying the amount by the profit percentage:
Profit = $100 × 30% = $30
This means if you sell a product for $100 and earn a 30% profit, you make $30. Tracking profit percentages like this helps businesses understand earnings and set effective pricing strategies.
A 20% profit margin isn’t too high for print-on-demand. Standard products might have 10–15%, while unique or trending designs can reach 30–50%. The key is making sure your pricing matches what customers are willing to pay.
On average, most print-on-demand stores make a 10–30% profit margin on each sale. This usually translates to about $5–$15 profit per item for popular products like t-shirts, mugs, or phone cases. Larger or premium products (like hoodies, jackets, or wall art) can bring in $10–$30+ profit per item.
That said, total profit of POD business depends heavily on:
For example, a small store might earn a few hundred dollars a month in profit, while successful stores with strong branding and marketing can generate thousands in monthly profit.
Profit timelines for a print-on-demand store vary depending on your niche, marketing strategy, and product pricing. Some store owners see profits within 1–3 months, especially with strong social media or paid ad campaigns, while others may take 6 months or longer to cover costs and generate consistent earnings. Focusing on high-demand products, effective marketing, and optimized pricing can help you reach profitability faster.
A 300% profit means your earnings are three times your cost.
Profit=Cost×3
Example: If your product cost is $20, a 300% profit would be $60, so the selling price would be $20 + $60 = $80.
To achieve a 40% profit, set your selling price so that profit margin is 40%.
Example: If total costs are $30, selling price = $30 ÷ (1 – 0.40) = $50
100% profit means the selling price is double your total costs.
Example: If your product costs $25, 100% profit = $25 × 2 = $50 selling pr
Yes, a print-on-demand pricing calculator is highly useful for beginners. It helps you quickly determine the costs, profit margins, and optimal selling prices for your products, reducing the risk of underpricing or overpricing. By using a calculator, even new POD store owners can make informed decisions, set competitive prices, and ensure their business is profitable from the start.
Your next wise move starts with seeing your True Net Profit now.
Get instant net profit insights into your numbers to make every choice count— with TrueProfit!
