A More Focused Dashboard and Smoother Reporting

When you're checking your numbers, every click and every second matters.
This month's updates are all about making it easier to focus on what matters most and spend less time adjusting settings as you move around TrueProfit.
Here's what's new.
Main Dashboard Got an Upgrade
Net Profit Gets the Spotlight
We've refreshed the top section of the Dashboard with a stronger focus on net profit, making it more prominent the moment you log in.
Now when you're checking in for a quick pulse check, the number that matters most is front and center.


Easier Metric Customization
The Add metrics and Create custom metric options are now easier to spot, making it more intuitive to build a dashboard around the numbers you care about most.
The functionality hasn't changed. We've simply made those customization options easier to discover and access.


Time Range Selection Got Smarter
Your Time Range Stays Consistent Across Reports
Previously, your selected date range would reset as you moved between different areas of TrueProfit.
Now, when you select Last 7 Days or Last 30 Days, your date range stays consistent across Dashboard, Product Analytics, Orders Report, and Marketing Attribution, making it easier to analyze your data without constantly reselecting the same timeframe.
More Control Over Your Time Range
You can now choose whether today's data is included in your selected time range.
Need to review a completed period without partial-day data? Exclude today. Want the latest numbers available? Include it.
It's a small change that gives you more flexibility over how you analyze your data.


Help Shape What’s Next
We've rolled out these improvements to make everyday analysis a little smoother, but the best feedback comes from the people using TrueProfit every day.
If you have thoughts on these updates, send us a message via the in-app chat or email [email protected]. We're just one message away.
I’m part of the TrueProfit content team, but before that, I’m an eCom nerd with 3 years of hands-on experience. I’ve done a bit of everything, but running high-performing ads and making sense of the numbers? That’s my thing. If it’s written here, it’s because I’ve lived it.






